Former Communications Director of the New Patriotic Party (NPP), Yaw Adomako Baafi, who was also a member of the party’s flagbearer, Dr. Mahamudu Bawumia’s team during the 2024 presidential elections, has lamented the neglect of party communicators in the lead-up to the general elections.
According to him, party communicators were sidelined, and the allowances due them were withheld.
Speaking in an interview on Okay FM on December 23, 2024, Adomako Baafi referenced Dr. Bawumia’s post-election statement that some media houses were not supportive of the party, contributing to their defeat.
He argued that the blame should also be directed at some party leaders who were responsible for managing the media and the communication team.
Adomako Baafi alleged that while the National Democratic Congress (NDC) flagbearer, John Dramani Mahama, was paying his media team as much as GH¢1,000, the NPP’s communication budget was mismanaged.
He specifically mentioned Miracles Aboagye, the communication director of Dr. Bawumia’s campaign, accusing him of failing to address the concerns of party communicators or provide their due allowances.
“How much were our people being paid? And was the money even given to them?
“Some small boys who were not even part of… Nana Akufo-Addo is a communication person, and his budget for communication is something that has never happened before, but who was in charge of the money?
“Bawumia was also a communication person, but the person in charge of the budget… I am not sure Bawumia was briefed about what was happening because he was working with a good heart. He believed everybody, but I am sure all the sixteen regions will put together a report about how much each person received for the campaign,” he said.
Adomako Baafi suggested that a comprehensive report on the allocation of campaign funds across all 16 regions should be compiled to understand how resources were distributed.
“I met Bawumia in Kumasi, and he gave me something for me to campaign, but the party communication that we were under him… Miracles: who was supposed to tell us how much we were to get? Ask if someone called him for him to even pick up his call before.
“Was the communication a team or a one-man show? It has never happened before. When I was working under Akomeah, he was one of the celebrated leaders.
“He delegates authority and never takes proceedings for himself. The little amount of money you give to Akomeah, he will share for everybody to get his/her share. If we are to go somewhere, Akomeah will make sure all his team goes with him,” he added.
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